Since the time e-commerce and the fad to shop online has become popular the trends to develop e-commerce websites in India have been changing consistently. There are innumerable e-commerce websites on the search engine and each one desires to infuse elements to their site in order to enhance it and make it competent to get noticed and get more and more traffic. These elements or trends are continuously been worked upon by e-commerce website development company. The main aim is to to make the website better in every way- attractive, conversion friendly and drive sales. Lets have a look at the latest trends of e-commerce website development India in 2020 to make your online business successful.
AI Chatbots
A chatbot is a computer program that simulates conversation with human users. This conversation can be related to various things. To guide or help the customers with their search, get to know about their preferences, offer recommended products or provide customer support. Companies today can use chatbots to instantly communicate with customers and resolve their issues on multiple platforms. These round-the-clock bots create a valuable, individualized shopping experience. AI Chatbots is the best way to connect with your audiences or potential customers to encourage more purchases and provide personalized service. This technology is a surprisingly intimate and useful way to communicate with buyers, making brand more approachable to buyers.
Augmented Reality
The aim of ecommerce development company India is to improve and proffer best buyer experience not just to earn sales for once but get repeated sales. The key to satisfy your customer in the most ideal way can be a game changer and this is where augmented reality helps best. Through the technology the customers are being able to see what they are trying or how something will look on them, from the solace of their home.
Video content
In the busy scenario people do not have time to scroll through the content to read about the product description and so the same can be done through videos to explain or describe about the details or benefits of the product. Seeing lays a better impact on the minds of the visitors as the product information is discerned in a better way and fast.
Voice assisted search
This is yet another feature to make it convenient and fast for the customers to make their search instead of typing the long searches.
Customer personalization
This should be the topmost priority to maximize customer satisfaction. Addressing the customer from their name when they login into your site, is a personal experience for them. Giving them discounts on their birthdays, anniversaries, etc. add a personal touch to sales and make customers feel important.
Integrating social media platforms
Not just for digital marketing but also to make it easy for the customers to buy directly from the social apps through a link that leads to the main merchant website. Some channels also allow a user to search merchandise and then buy the product directly from the app without being redirected to any other website.
QR code detection
This is very helpful to provide credible product information. Anyone can scan these codes to access information about a particular product. This positively effects the purchasing decision.
Flexible payment options
Running an e-commerce involves the effort of leaving no scope for slipshod. This not just includes the loading speed or the responsiveness of the website. It also demands the integration of all the payment options. Even a single loophole can make your customers bounce back. The lack of flexible payment options can demotivate a buyer from making the final purchase. Online shoppers have high expectations but little to no patience.
The above mentioned are some of the trends followed by e-commerce web design company at affordable e commerce website cost, while designing or redesigning your e commerce as they are all meant to provide the best user experience and give your website a competitive edge in the online markets. The e-commerce website packages of FODUU e-commerce website development company are inexpensive without compromising with the quality of e-commerce website development India.
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